We specialise in delivering people solutions that drive business performance by adopting a strategic focus which aligns people with business objectives.

To achieve this alignment we work in three key areas: People Strategy, Change Management and Customer Focus. We believe that an outstanding customer experience can only be delivered through engaged, competent people. cda deliver programmes which make the links between brand, customer experience and people. Our strategic focus allows us to deliver real business benefits, including enhanced organisational agility, productivity and competitiveness​​​​​​​.

We are trusted by

[Pleased with] responsiveness to a challenging brief and accommodation of very tight timelines. cda's flexibility and commitment to support our requirement was outstanding and greatly appreciated

General Manager - Jaguar Land Rover

The ability to flex your style & approach to work with us and our group were especially pleasing. A great project with a great outcome

Head of L & D - Compass Group

As always the level of commitment and professionalism was outstanding and the quality of the outputs was excellent

UK HR Director - Heineken

cda is consistently excellent, always understand the needs and produce an excellent standard of work

Training Manager - Barclaycard

The customer research carried out by cda has helped us to define the role of our high street stores as part of the wider T-Mobile customer experience

UK MD - T-Mobile